Peak Design Kickstarter LIKE WOAH!

It's the most wonderful time of the year! And you know I'm not talking about Christmas just yet.

What the hell can I be talking about? WELP, I'LL TELL YA!

Peak Design just launched a Kickstarter campaign to introduce some totally revamped versions of our greatest hits: Capture, Slide, and Slide Lite. These products took Peak Design off the ground and now, they've updated them to new levels of performance and aesthetics.

Capture

The all-new Capture is the most secure, convenient, accessible way to carry your camera, period. Unlike a camera strap, Capture keeps your camera rigidly stable while hiking, biking, or moving around the studio. Unlike a camera bag, Capture keeps your camera instantly accessible with the click of a button. The Capture system includes 2 components: a metal clip that clamps to any backpack strap, belt, or bag, and a tripod-compatible plate that screws into the bottom of your camera. Your camera smoothly locks into the clip, where it is held rigidly and securely. Press the lockable quick-release button to remove.

The new 3rd gen Capture is smaller, lighter, and smoother than ever before. All machined/anodized aluminum construction. Metal quick-release button and locking mechanism and can hold well over 90 kg (200 lbs). Beautiful new ultra-smooth finish enhances durability, and ultra-low profile design increases comfort.

Slide

The most versatile pro camera strap in the world, the newly upgraded Slide can be worn as a sling, neck, or shoulder strap. Internally-padded nylon webbing has a smooth side, that glides over clothing in sling mode and a grippy side that prevents slipping in shoulder mode. Dual quick-adjusters provide instant access and easy reconfiguration. Unique Anchor Link system connects quickly and dual points of connection keep your camera more stable than traditional sling straps. Plus, Anchors work with any Peak Design or 3rd party tripod plate.

Updates include a revamped silicone grip, upgraded webbing, lower profile strap/hardware transitions, and crease-free internal padding. Anchor connectors have been updated to be smaller, faster, and more secure.

Slide Lite

The newly updated Slide Lite packs the unrivaled versatility of Slide into a smaller package, perfectly suited for mirrorless and light DSLR cameras. Wear Slide Lite as a sling, neck, or shoulder strap. Seatbelt-style nylon webbing has a smooth side, that glides over clothing in sling mode and a grippy side that prevents slipping in shoulder mode. Dual quick-adjusters provide instant access and easy reconfiguration. Unique Anchor Link system connects quickly and dual points of connection keep your camera more stable than traditional sling straps. Plus, Anchors work with any Peak Design or 3rd party tripod plate.

Updates include a revamped silicone grip, upgraded webbing, lower profile strap/hardware transitions, and non-slip quick-adjusters. Anchor connectors have been updated to be smaller, faster, and more secure.

Capture (Clip Only)

The new Capture clip-only SKU is finally here, thanks to feedback and suggestions from our customers. It’s exactly what it sounds like—a Capture clip without a camera plate—for those only in need of an additional clip. Perhaps you have multiple backpacks or bags that you’re looking to outfit with Capture clips. Or maybe you’re looking to give yourself the convenience of instantly switching between shoulder strap and belt carry. Note that this is not a stand-alone product—it requires a Peak Design plate or kit for carrying devices. If you’re new to Capture, you’ll want to get the clip+plate SKU

Pro Pad

Drastically increase your comfort and stability when using Capture with even the heaviest of camera/lens/grip combinations. Works on the belt or backpack strap. When on the belt, Pro Pad enables top-loading Capture entry. The all-new Pro Pad is significantly smaller and slimmer than the original version, yet built from a semi-rigid high-density EVA that provides more stability than ever. The pad is seamlessly laminated with our weatherproof charcoal nylon canvas, giving it a complete aesthetic makeover. And, in response to Pro Pad v1 customer feedback, we’ve made the new Pro Pad even easier to setup and use.

So the big deal is to get in while the getting's good! I'm practically obsessed with all of my Peak Design equipment, it just comes in so handy. The Kickstarter campaign will end on Friday, November 10th at 11:30pm PT, so bid while you can.

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Lot18 & AMC Launch New "The Walking Dead" Wine Collection

GET IN THE HOUSE CARLLLLL, IT'S TIME FOR US TO GET SLOSHED!

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Well okay then…

Wine lovers and fans of the worldwide hit television series "The Walking Dead" can now order "The Walking Dead" Wine Collection from Lot18 in partnership with AMC. Perfect for your weekly viewing parties or for any occasion, the limited-edition collection features three hand-crafted blends and uniquely designed labels to honor the essence of characters from the series which is currently in its 8th season.

With a limited number of each specially created bottle available, these delicious wines can be purchased exclusively here while supplies last.  Just in time for the highly anticipated new season of "The Walking Dead", the sale will go live on Monday, November 6 at 8am ET. The individually selected wines were carefully crafted by the team at Lot18 to highlight their shared characteristics with the beloved characters Rick Grimes, Daryl Dixon, and the villainous Negan. 

The inspiration behind the wines are as follows:

Rick Grimes - 2016 California Petite Sirah
Whether he's fighting off a herd of walkers or rallying communities to defend against the Saviors, Rick Grimes is undoubtedly the leader of the group, just as this Petite Sirah would command the attention of anyone who tastes it. Like Rick, this red is a true crowd pleaser - bold, dark and balanced, exhibiting a notable tension between the bright acidity and firm, tannic structure. You'll realize with just one sip that his is a wine that'll never let you down.

Daryl Dixon - 2016 California Cabernet Sauvignon
Resourceful, fearless and capable of handling both the dead and the living, Daryl Dixon is a loner man of few words, but his loyalty to the group is immediately apparent to anyone he encounters. This California Cabernet Sauvignon is similarly reliable, showing depth and an attractive core of ripe black fruits, intermingled with savory nuances of coffee bean and dried herbs. Like Daryl's crossbow, this is a wine you can count on to always hit the mark.

Negan - California Bourbon Barrel Red Blend
Negan is the man we all love to hate, but you have to respect his uncompromising style. This red blend is also brawny and bold, creating devotees with its robust, extracted flavors of vanilla, dark chocolate and caramel. A portion of the wine was bourbon barrel aged for three months. Composed of 73% Merlots, 18% Zinfandel and 9% Petite Sirah, this is a wine that packs a punch harder than Lucille's, compelling you through the apocalypse and beyond.

Based on the comic book series written by Robert Kirkman and published by Image Comics, "The Walking Dead" reigns as television's most watched drama for adults 18-49. "The Walking Dead," tells the story of the months and years that follow a zombie apocalypse and follows a group of survivors, led by police officer Rick Grimes, who travel in search of a safe and secure home.  The series is executive produced by showrunner Scott M. Gimple, Robert Kirkman, Gale Anne Hurd, David Alpert, Greg Nicotero and Tom Luse. "The Walking Dead" is currently in its eighth season airing Sunday nights on AMC.

I'm trying it immediately, who else is with me?

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DJ Snake #AboveTheNoise

Wanted to share the latest chapter of Beats by Dr. Dre's "Above the Noise" campaign which captures Geffen Records artist DJ Snake's performance on Paris' legendary Arc de Triomphe as well as a look for the first time at the journey that took him there.

DJ Snake was the first performer ever to play atop the roof of the iconic French landmark on Sept 6th.

Directed by Colin Tilley, this film maps his incredible journey where he talks for the first time about how he rose from the streets of Paris to be one of the world's biggest performers and producers, and his love for the country he came from.

Talking about the film, DJ Snake says, "Playing the roof of the Arc de Triomphe was a moment I wanted to keep forever so when Beats asked me if they could make a short film about that night, and my journey to that point... it was easy to say yes."

#AboveTheNoise is a really great campaign put out by Beats by Dre. The campaign tells the stories of the world's groundbreaking and often controversial artists and athletes. Previous spots have starred Kris WuYasiel Puig and Conor McGregor.

I think you should totally check out #AboveTheNoise here: #AboveTheNoise Youtube Playlist

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New Documentary Short In Exclusive Conversation With Paul McCartney and National Geographic Editor In Chief, Susan Goldberg

Did you know that it can take 2,350 liters of fresh water – that's about 30 bathtubs! – to produce just one beef burger?

Did you know an area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle?

Did you know that one-third of all cereal crops and more than 95 percent of soy is turned into feed for farmed animals? 

Did you know that almost a third of all land on Earth is used for livestock production?

National Geographic Editor in Chief Susan Goldberg meets Paul McCartney in an exclusive conversation about his new film 'One Day a Week', part of his 'Meat Free Monday' campaign Copyiight: National Geographic

National Geographic Editor in Chief Susan Goldberg meets Paul McCartney in an exclusive conversation about his new film 'One Day a Week', part of his 'Meat Free Monday' campaign
Copyiight: National Geographic

Paul McCartney, musician, activist and global icon, has joined National Geographic Editor in Chief Susan Goldberg, for an exclusive conversation, ahead of releasing a new documentary short in support of his campaign "Meat Free Monday," which can be viewed at nationalgeographic.com.  

Along with daughters and campaign co-founders Mary and Stella McCartney, the new documentary film, One Day a Week, also features Academy Award-winner Emma Stone and Academy Award nominee and EMMY-winner Woody Harrelson, as they narrate and share facts about the impact of livestock agriculture on climate change. The film is slated to be released Friday, November 3rd and will be available at 00.01 on Friday 3rd November on the Meat Free Monday YouTube page.

"Meat Free Monday encourages people to not eat meat at least one day a week with the hope that if enough people do it and the idea spreads, it will make a difference," said McCartney. "My film, One Day a Week, aims to raise awareness of this important issue and show people that if we all join together in this effort, we can help improve the environment, reduce the negative impacts of climate change, and even improve people's health. "

Launched by Paul, Mary and Stella in 2009, 'Meat Free Monday' is a not-for-profit campaign that aims to raise awareness of the detrimental environmental impact of eating meat, and to encourage people to help slow climate change, preserve precious natural resources and improve their health by having at least one meat-free day each week. 

Through the interview, McCartney discusses his personal choices in becoming a vegetarian and why he's now advocating for "meat moderators": people who reduce their consumption of meat intake as part of their weekly food routine.

"I support a lot of causes, but this particular one is personal for me because it is how I live," said McCartney. "Through this campaign, I can say to people, 'Just try it,' and show people that it can actually be quite fun when you look at what you do, what you eat, how you live and think, 'Is this what I'm gonna do for the rest of my life or would it be kind of interesting to try making a change?'"

Goldberg said, "At National Geographic, we've been illuminating the world for the last 129 years — first in words and pictures, and now across our digital platforms, with information that's on the side of science, on the side of facts and on the side of the planet. Within our yellow border, we're creating a portal for the planet's curious people, giving those with an insatiable quest for knowledge the information that allows them to make informed decisions and affect positive change. We are thrilled that Paul chose National Geographic to bring his message about environmental sustainability to a global audience."

During the conversation, available for viewing now at nationalgeographic.com, Paul also discussed the inspiration behind the 1968 Beatles hit, "Lady Madonna." An article titled "American Special Forces in Action in Viet Nam," from a 1965 issue of National Geographic magazine, featured a photo by Howard Sochurek of a woman surrounded by three small children, one of them nursing. The photo ultimately served as the inspiration for the song.

Photo by Mark Thiessen, NGM staff Picture of the "Mountain Madonna" spread for the story "American Special Forces in Action in Viet Nam". The story was photographed and written by Howard Sochurek and was published in the January issue of 1965.

Photo by Mark Thiessen, NGM staff

Picture of the "Mountain Madonna" spread for the story "American Special Forces in Action in Viet Nam". The story was photographed and written by Howard Sochurek and was published in the January issue of 1965.

I love National Geographic and I've loved it since I was a kid. It's sort of always there, that yellow frame and you know exactly what it is and you know you're gonna get great photos and great stories about the world," said McCartney. "One particular issue, I saw in the '60s, had a woman…and she looked very proud and she had a baby ... I saw that as a kind of Madonna thing, mother, and child…... You know, sometimes you see pictures of mothers and you go, 'She's a good mother.' You could just tell there's a bond and it just affected me, that photo. So I was inspired to write 'Lady Madonna,' my song, from that photo.

Goldberg's interview with McCartney will be released to the 396 million followers across all digital and social platforms, including Facebook, Instagram, Twitter, Snapchat and online, with a print interview to follow in the new year. National Geographic magazine has 55 million readers, in 30 languages, with the full National Geographic media portfolio reaching over 760 million consumers every month.

The full interview with Paul McCartney can be seen at www.NationalGeographic.com with the brand new documentary short to be released at 00.01 on Friday 3rd November.

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Get in the Kitchen!! The Future of Cookbooks Has Arrived

If you've always wanted to cook, but never had the time or the patience, your perfect solution is here with Project Foodie

Available November 1 on iOS at the Apple App Store, the new app announced today by The Intellectual Property Corporation levels the playing field between novices and world-renowned chefs once and for all. 

If you've never even turned on a stove or bought a cookbook, downloading this app will empower you to prepare bountiful meals with step-by-step instructional videos (like exercise videos for your kitchen), shopping lists, grocery delivery, and in-app timers. Project Foodie is the ultimate cooking resource, replacing cumbersome and confusing cookbooks and text-based recipes forever. It is the only cooking resource you will ever need regardless of skill level. It's a whole new culinary world.

Like all game-changing innovations, the app was born of necessity: one brother, a chef, trying to teach his culinarily-challenged brother how to cook.  Eli Holzman is the creator of Project Runway, co-creator of Project Greenlight, and an EMMY® Award-winner for Undercover Boss and Leah Remini: Scientology and the Aftermath.  Daniel Holzman is an award-winning chef, cookbook author, and founder of The Meatball Shop. The two created Project Foodie to enable users to cook restaurant-quality meals regardless of experience, by following chef-guided videos in real-time all the way from shopping for ingredients to serving the finished meal. The app presents the entire process in an easy, engaging, and enjoyable manner. 

Courtesy of Intellectual Property Corporation

Courtesy of Intellectual Property Corporation

After years of research and development, Project Foodie represents the Holzman brother's attempt to create "the cookbook of the future" by way of combining the best elements of cooking shows, books, apps, classes, and programs. It eliminates the unwanted features while adding a number of unique, proprietary qualities, and "ingredients."

Beginning with customized grocery lists and delivery, Project Foodie assists budding chefs and aspiring cooks of all skill levels through each and every step with heart and humor. Upholding network-worthy production standards, real-time chef-guided video tutorials take users through the entire cooking process: from the selection of ingredients and tools to meal prep, cooking instructions, and plating and serving tips. The app also shares tidbits about the cultural history of each meal. The process becomes streamlined like never before with pre-set timers, reminders, and invaluable techniques, tips, and tricks courtesy of some of the culinary world's pre-eminent talents. 

For launch, the platform features a library of 75 dishes packaged as 30 curated meals from Daniel with new, seasonal meals added regularly from renowned chefs across the country. Project Foodie offers a free tier with limited meal access and a premium tier is available for $2.99/month granting users access to all meals.

"Even with such a talented brother, I never learned how to cook," admits Eli. "We stumbled on to the idea for Project Foodie together, because I wanted Daniel to teach me how to make my favorite roast salmon dish. Living on opposite coasts, he sent me a comprehensive video for me to cook-along to. We realized we had found a new way to easily share the love of cooking.  Project Foodie is the on-ramp to your kitchen."

"Before we created Project Foodie, recipes were only accessible to people who already knew how to cook," comments Daniel. "Now, great recipes and the joy and rewards of home cooking are accessible to everyone. We are passionate about providing a new tool to allow the whole world to cook.  Cooking should be easy and fun whether you are a total beginner or a seasoned veteran looking to improve. We wanted to simplify the process and provide help along the way."

Among many available lessons, Project Foodie boasts the following recipes at launch. Just in time for the holidays, the app can help you whip up "The Epic Thanksgiving Feast," "The Meatball Dinner with Mom," "Pop's Chicken Parmesan," and "Chicken Adobo with steamed bok choy," to name a few.

Project Foodie ushers the "Mom & Pop" business model into the digital age. Family owned and operated, Eli and Daniel personally started the app to help people get into the kitchen and have a blast while doing so!

Welcome to a new culinary era in the palm of your hand.

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Now Booking Mini Sessions!

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3 Daughters Floating Dock IPA

A sampler of the 3 Daughters Floating Dock Light IPA and a pint of Beach Blonde Ale

A sampler of the 3 Daughters Floating Dock Light IPA and a pint of Beach Blonde Ale

A big group of us at the Tampa Bay Bloggers invaded 3 Daughters Brewery in St. Petersburg on Monday evening. It was a blast to learn about 3 Daughters' new beer: Floating Dock Light IPA

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I'm sorry, did you say "light IPA?"

THAT'S RIGHT, FRIENDS. I SAID LIGHT IPA!

Let me break down how awesome this beer is for you: You can spend an entire day paddleboarding on the Gulf and crack open a Floating Dock for LESS THAN 120 CALORIES! The last thing I wanna do after paddling all day is throwing beer on top of all the "I'm She-Hulk" endorphins (You know EXACTLY what I'm talking about, don't play). I don't wanna do it, but I REALLY deserve a beer at the end of all of that.

So, 3 Daughters Brewery Floating Dock Light IPA is the answer to all my #FitnessGoal problems. 

 

We got an informative tour of the facility with the story of how the 3 Daughters Brewery got started. I really enjoy the interactive experience that 3 Daughters has going on. It was nice to catch up with some of my friends and watch as one of the brewers was working on boiling some early stage beer.

One of the sexiest walls in the history of modern construction: THE BEER CAN WALL

One of the sexiest walls in the history of modern construction: THE BEER CAN WALL

To get more info on 3 Daughters Brewery stop into their awesome facility and get yourself a tour. You'll learn an awful lot about beer! Check out this nice promo video while you're at it:

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CBS and ANA Announce New Partnership Supporting #SeeHer

Yesterday, CBS Corporation and the Association of National Advertisers (ANA) announced a new multi-pronged partnership supporting the #SeeHer initiative and its mission to accurately portray girls and women in media. The goal of #SeeHer is for women and girls, by 2020, to see themselves reflected as they truly are.  

Working with #SeeHer, CBS will deliver on-air, online, and behind-the-scenes opportunities to promote the initiative's mission, joining in the fight against conscious and unconscious gender bias in advertising and media to change how the media represents women and young girls. 

"This is a strong alliance that will use our many forms of media to generate awareness, education and hopefully change on a very important issue," said Jo Ann Ross, President and Chief Advertising Revenue Officer, CBS Corporation. "In line with #SeeHer's theme, 'if you can see her, you can be her,' we are passionate about showcasing respectful, authentic and powerful depictions of women and girls as we continue to promote diversity and inclusion through our programming."

"We are thrilled to be partnering with CBS to accelerate our #SeeHer movement and increase the accurate representation of women and girls in media through their multi-pronged programming opportunities," said Bob Liodice, ANA CEO. "The united voice of marketers with programming is undeniably the most-powerful way to influence change, and as the largest group of united marketers in the U.S., we must lead the way. It is a moral and business imperative."

CBS's partnership with #SeeHer will include:

  • CBS Sports Network's WE NEED TO TALK
    • To kick off the partnership, CBS Sports Network's WE NEED TO TALK, the first nationally televised sports talk show hosted by all women, will feature a #SeeHer-branded segment with guests discussing how sports provide a platform to empower women during a live episode on Dec. 19 — WE NEED TO TALK will air following the women's basketball game featuring the University of Oklahoma versus University of Connecticut, as Connecticut head coach Geno Auriemma pursues his 1000th win. 
    • To further tie into #SeeHer's theme, WE NEED TO TALK will host #SeeHer representatives and girls they are mentoring at this and future tapings, giving the #SeeHer group the opportunity to see women working on all sides of production, from the control room and onstage to on camera. 
  • CBS Daytime's THE TALK
    • Additionally, the mission and message of #SeeHer will be discussed on-air by the hosts of CBS' Daytime Emmy Award-winning talk show THE TALK. Hosts Julie Chen, Sara Gilbert, Sharon Osbourne, and Sheryl Underwood, a diverse group of smart and powerful women, who regularly chat about the importance of better portrayals of women in popular culture, will extend their support for the goals of #SeeHer.
  • CBS Primetime
    • #SeeHer executives have been invited to meet with several CBS primetime programming showrunners to discuss the more accurate representation of women in television. 
    • CBS Cares will produce #SeeHer-tagged PSAs about notable women in history who have challenged stereotypes and bias in their respective industries. The PSAs will run during primetime programming as part of Women's History Month in March 2018. 

"Whether through ad or programming content, media wields enormous power in society. Eliminating bias against women also improves advertising effectiveness, which drives brand growth. It's the right thing to do for our culture, and a wise business decision for the network, the brands and ultimately the consumers," concluded Stephen Quinn, chair, #SeeHer, former CMO Walmart and PepsiCo. "#SeeHer is a movement whose time is now."

I am a SUPER huge fan of #SeeHer series called "A Woman Did That" that MTV put out. It's absolutely hands down, the best thing on the internet. Playlist for that is below

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Mollie Biggane Melanoma Foundation Wins Titanium Award for Skin Cancer PSA: "Mr. Sun"

More than 800 industry leaders attended the annual MM&M Awards at Wall Street's Cipriani Restaurant on Oct. 19th.  These winners represent the best in creativity, effectiveness, healthcare marketing, communications, and media.  Mollie's Fund's "Mr. Sun", created by Area 23, captured the prestigious Titanium Award for Best in Show.  Reaves West, this year's Chair of Judges, gave the film high praise for how it's "changed the discussion around a disease."  The PSA had 2 million video views and 1.2 million media impressions.  

In this chilling film, presented by the Mollie Biggane Melanoma Foundation and supported by the Miracle Foundation, a heartrending story about the dangers of sunbathing at a young age is played out in reverse over the soundtrack of the classic kids' song "Mr. Sun." 

The film opens with a young woman on her deathbed then moves backward as she endures chemo-therapy, receives the grim diagnosis, first notices the mole on her arm and lastly, as a young girl sunbathes unprotected in a bikini.

Parents were the target audience for this audacious reminder about the effects of careless sunning. It was created by Area 23, an FCB Health Network Company, whose Creative Team is led by Tim Hawkey.  "Mr. Sun" was astutely directed by Kasra Farahani of LA's Chromista.

The story gains relevance by ending with an innocent young girl instead of a cancer patient.  Jack and Maggie Biggane, parents of Mollie who succumbed to melanoma at the young age of 20, hope it will lead parents to pause and consider the devastating effects that can result from careless habits.  

No stranger to industry awards, Mollie's Fund and Area 23 also collaborated last year on "Free Killer Tan", capturing a Gold Effie for disease awareness and Silver for youth marketing – in the teens and young adults category.  This video targeted young adults in a persuasive viral social media campaign that attracted millions.  Their other collaboration, the 2017 Cannes Lions award-winning print campaign ad, "Melanoma  Monster", continues to shock pedestrians as they encounter the life-sized monster lurking under a mole.  Through their imaginative, often disruptive public service announcements, Mollie's Fund continues to rattle the public, educating them that skin cancer is both preventable and a matter of life or death.  

For more information on Mollie's Fund: www.molliesfund.org

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